Exactly one year ago I created a Telegram channel for the purpose of sharing ideas for side projects and SaaS business. I wanted to see how many people will be interested in this, can I build a community that gives feedback on the ideas, discuss them and so on.
Growing
When the channel was created, I made posts on Reddit to related communities where I described some ideas and told people that I manage a channel where I post the ideas.
It brings me initial traction of 20 people on the first day after a week approximately there were ~50-100 people that allows me to add the channel to Telegram catalogs (where people add their groups and channels). As I say, the catalogs bring over 50% of the traffic. Thus I had a steady stream of subscribers each day.
Occasionally, I made posts on Reddit where I duplicated the ideas from the channel and told people to subscribe if they are interested. As well I was answering related questions on Quora. Approximately, Reddit and Quora give ~2-5% of the audience.
Around 8%-15% of the people come from Telegram search (e.g. “business ideas”, “startup ideas”, etc.).
As I figured out recently with the Telegram updates, I can see detailed statistics for the channel (extra stats that other services don’t provide). It showed me that people search for specific topics so I could post not only ideas(hard to find) but texts too, therefore increasing an audience that comes from the search.
Some stats:
- The current amount of subscribers is 5620.
- 237 posts were made.
- Audience by gender: 85.6% men and 14.4% women.
- I make 3-7 posts per week.
- Engagement Rate by Reach: ~70%
- Reach for one post is ~3.8K on average
- Daily reach is ~4K on average
- 70.2% of subscribers were online recently, ~29% were online 2+ days ago.
- 59.35% of subscribers enabled the channel notifications on (when a new post is created, they get a notification).
- On average, the channel gets ~14 new subscribers per day (given ~5600 members per year; current stats is about ~40 new subscribers per day for the last month).
- 43% of subscribers are Asian, 16% from Africa, 16% from Europe, 4% from the USA, 21% from other places.