I’ve just set up my first Unbounce landing page (email address capture) and an AdWords campaign to drive some traffic to it. It ran OK (albeit with a terrible CTR) for a few days, but is now suspended on “usefulness” grounds.
An email from their support indicates that they object to it being a teaser page, essentially saying “go and build the product, then we’ll let you advertise”.
I’ve seen plenty of examples of startups testing the water using this technique, so I’m wondering whether this is a recent policy change on Google’s part, or whether I’m just the victim of another clueless ad reviewer.
Does anyone have any recent experience confirming/refuting this?