Hey all, I’m going back and forth on whether a market (in the pet industry) I’m considering is too crowded.
I’ve been reviewing the existing products and customer service seems like an issue for many of the players in the space. I think I could effectively compete with a free, high-quality customer support model.
I’ve cold-emailed several potential users and none of them seem particularly happy with their choices. One person told me to reach out when I had a product and they may be up for switching.
Many of the big players have LOTS of features. It seems like I could differentiate by maybe targeting smaller customers that don’t need as many bells and whistles.
- At least 7 -8 listed on Capterra with pretty high reviews.
- A lot of the players have lots of features, which means there could be a market expectation for those features for any new provider.
- I can’t point to any must-have feature that all of the existing providers are missing that I could swoop in with.
What do you think? If more details would help, then I can throw those in.