I’m struggling with pretty much the same things as well - @filipminev @cpursley.
Non-technical cofounder - at this point since I’ve already began to hit a decent chunk of revenue I think the chances are low that I’d bring on a non-technical cofounder. But it’s still something that I think about a lot - it would be amazing to have a partner. And someone who already had the sales /marketing side of things down so that I didn’t have to learn it all from scratch.
That said it has actually been kind of interesting to dive into marketing/sales and probably a good skill to have all around.
I found myself struggling to figure out what kind of ownership split would make sense. Having put blood sweat and tears in for like a year and a half, and also having some revenue already, I’d hate to part with a significant % of it. But at the same tim offering someone less than like 30% or 40% seems like they really wouldn’t be a partner.
Traction - Also struggling here. I have a decent trickle of new customers and if I just sat back and waited for 3 to 6 months, if it continued to grow at the same pace, I’d probably hit profitability by then. But that’s assuming a lot of things, which I don’t want to do. I want to find a marketing channel that I can really leverage and then just pull hard on the pump
I’ve done a tiny bit of blogging - nothing really to speak of. I have a few ideas for some more interesting blog posts which will hopefully do better.
And I’ve also begun to focus on direct sales quite a bit. I have a network of people in my niche that I can already reach out to, so I’ve been beginning to do that. I can see myself improving a tiny bit each time with my sales approach, but it’s definitely a slow process.
Anyways, great question! Thanks for giving me a chance to vent!
p.s. did I mention I don’t have a cofounder to vent to?