I have talked to several SaaS owners and asked question about how they acquire new customers. Most of them give two common answers:
- Word of mouth
- Affiliate program
At Sendloop, we started an affiliate program where affiliates get 30% recurring commission from every paid customer they bring in. The program is new and we have around 85 affiliates right now. Therefore, I don’t have enough data to make a observation.
Just wondering if anyone out there is using affiliate method to acquire new customers? Any thoughts on this?