For those of you using MailChimp, or thinking about it… Did you get bogged down by issues like this:
Should I have a single list, or multiple lists?
How should I setup signup forms and incentives?
And, why can’t someone signup more than once without getting that maddening ‘There are errors below: click here to be dragged through a ridiculous sequence of steps to update your profile’ error???
MailChimp is so close to being an effective tool for us bootstrappers. The friendly UI and low cost of entry are irresistible. Wouldn’t it be great if there were techniques to get around these issues?
Shortly after I started with MailChimp, I hit these same problems. I’ve been learning how to get around them, and decided to create a guide.
If you’d like to use MailChimp more effectively, check out The Bootstrapper’s Guide to MailChimp.