Hey Derek, the page is really slick. You’ve clearly given lots of thought to the order of your messages: the information flow is nice and logical, with plenty of social proof sprinkled in to boost visitors’ confidence. That’s rare – lots of DIYers really struggle to put homepage information in a logical, conversational order.
I saw 3 small tweaks that could make the page even more compelling, and took screenshots + notes to share:
- Get more people to watch the video: https://monosnap.com/file/9yd0y2br96lk3ffsHz6QYFTg7lDafj
- Pull this easy-to-understand product description WAY higher up on the page: https://monosnap.com/file/2uC75jm9K8qvOc3d1yegD9WWwxuznU
- Once you’ve pulled that product description higher, you could remove some copy as well, so your visitors have less to process: https://monosnap.com/file/9F4EXmPiM5gTUhoACSIR5rHykJ9i5k
I’m actually working on an article right now called “Checklist: make your landing page as effective as a 1:1 demo,” which is supposed to make this whole process a little easier for those who are DIYing their marketing/product positioning.
Want me to PM you and share that?