Here’s three marketing channels I’ve recently started using. All three are working well for me. None of them were relevant when I started this business:
- Reddit: Being a regular participant in a relevant subreddit allows me to occasionally link to my site. The more active I am, the more the other participants promote my product for me when relevant to the discussion.
- Facebook ads: Hint: obsess over increasing Facebook’s “relevance” scores for ads.
- Twitch: We give free licenses to Twitch streamers on request. Their links back to our home page consistently deliver traffic that converts surprisingly well. The streamers promote our product with the fervour of newly converted religious adherents.
Have you got any other unusual channels that work for you?