I built a self hosted project management app called Duet (duetapp.com). I’ve been struggling to think of good ways to market the app. I recently had someone tell me my site/demo wasn’t ‘sticky’ enough, so I’ve been trying to think of ways to get people to come back to the site after their first visit. Here’s an idea that I came up with.
- When a user is viewing the demo, they will see a popup offering them
10% off of their purchase. They will need to receive the coupon code
- If the user enters their email address, I immediately send them a
- If the user hasn’t used the coupon code in a week, I send them a
- If the user hasn’t used the coupon code three weeks after I
initially sent it, I send them one last reminder email.
Both reminder emails will have the option to stop receiving future emails, but I’m not sure if this qualifies as spam since the user technically will only have agreed to one email, not three. What do you guys think? Is this spammy? Does it sound like a good idea?