*note: MVP Validation -> IDEA Validation
I was calling this MVP Validation, as in "Validate your MVP before you build it. Just as the the MVP is validation for the product ". But that was confusing folks. So I changed it to IDEA Validation
1.Did you validate your idea before you built an MVP? And if so, what sort validation?
2. And what did you learn from it (specifically, did it add or remove features from the spec)?
3. If you did not Validate the idea, do you wish you had? Why didn’t you do it?
FYI, I’m offering a bit of free consulting on this forum to help me test my approach.
And by IDEA Validation I mean:
- Create some basic marketing info to communicate what it is. (Typically this is a Coming Soon Landing Page)
- Get some sales prospects to visit. (Many ways to do this., Same way you’d market if there were a product)
- Survey a large group of visitors you can get to your Landing Page about whether they have The Pain that you are solving.
- Talk to the most interested ones. Do they have the pain. Quantify the pain.
- Tweak your basic marketing info and repeat but this time ask for sales. (Variety of ways to do that "Would you pay $X,
I’m doing some research on Validating Your MVP. All the cool kids today say you should validate your MVP.
Of course, what do they mean by this?
And when does it work and what makes it difficult.
Several startups I’ve interviewed about this say "yeah, it’s a good idea, but I couldn’t do it, or “it could not be done in my case”.
After talking to them I think that at least some of the could have validating but didn’t understand how to do part of it (and thus felt it couldn’t be done)
Creator of over a dozen successful products.
(I’ve only had one product not make money: the one I did not do MVP validation on)