Those are great questions. Not comfortable sharing my numbers here. And, honestly, I don’t have statistically valid number for the newsletter yet. Your question helped refocus me so I realize that.
But also it made me realize that our newsletter “cycle” hasn’t gotten the the “sell” yet. (The first few issues teach, then we start teaching things they could do, instead, with our software.)
So it makes me realize that I need to get cracking on the newsletter before advertising the newsletter.
The newsletter so far has made $.035 per subscriber (yes, 3.5 cents). But 90% of those names are old. Newer subscribers are more engaged (higher CTR, Opens,etc.)
So… I need to mature my newsletter FIRST.