TL;DR - How do you/did you find ideas for a SaaS and or do you have a problem you’d like someone to solve? Rambling incoming, you were warned
Currently I run a mobile app business that is doing decently, but I’d really like my next project to be a B2B SaaS app. There are a lot of good things about the mobile market, but there are also plenty of negatives. Having an ARPU of 70 cents can be problematic, though it isn’t the biggest problem. For me that is seasonality. Part of that is due to the nature of my apps and part of it is due to the nature of the store. Some months I make double or triple what I used to make as an employee and some months I make half. Overall it has been a great experience, but I’d like to smooth things out a bit.
I’m hoping a B2B SaaS app could help stabilize revenue a bit. Recurring revenue on the order of $50-$200 seems almost too good to be true when I currently sell things 1 time for between Free-$1.99.
Question is, how do you find the idea for a problem? Most of what I read says look at problems you have. I currently have 1 for my business (reporting), and that is solved beautifully by someone else (appfigures, that I happily pay each month).
The second suggestion I’ve seen is to go to friends, and I’ve done that as well. So far I’ve gotten 1 response that I’ve discussed quite a bit (and am considering) but I have no idea if the market is there for it. I’m just not quite sold on it yet, but if I don’t think of anything else I’m likely to try it in the next few months.
Any other ways of looking for ideas? Also, good recommendations on validating markets could be useful as well so I don’t waste time on something with a market of 1.