I noticed that my clients and friends didn’t put too much thought into their Calls-To-Action when they put together an email sales/launch campaign.
And I had the same conversations over and over again:
- Don’t have dozens of different CTAs in there
- your CTA does not stand out
- don’t use images to create buttons, they get blocked
- and so forth
Long story short: I created a guide that contains everything you want to know about crafting good Calls-To-Action for your next email marketing campaign: https://www.saasemailmarketing.net/guides/email-cta/
It also has a pretty cool infographic (for those infographic lovers amongst y’all )
I’d love to get your feedback on how I can make this even more valuable. And if you like it, I appreciate you sharing it with your followers.