I have been planning a newsletter for our website visitors for YEARS.
Some of the reasons I didn’t get around to it were:
- Didn’t think I had good “stuff” for them
- Email distribution used to be complicated. (I tried sending it myself but email bounces were a pain). That’s all changed in the last 5+ years.
But there are other possible reasons:
- Perhaps there’s not value (return on investment)
- Don’t have time.