Picking up on an earlier thread, someone commented they didn’t know where we did our marketing. To be honest we try not to do it in places like this as it doesn’t ‘feel’ right.
I think there is a distinction between marketing/advertising and informing.
Personally, I would like to be informed about conferences and events relevant to small/self-funded businesses, but would prefer not to be advertised to. Neutral posts stating the the existence, topic, dates, place and price of a conference I think could be useful.
I want to hear your thoughts on what is acceptable and what is not in terms of how we go about letting people know about BoS.
I don’t percieve your post as overly “markety”, but it does not answer the most basic questions I have about your conference, like:
- What is it? (ok, you do provide some information about this, but not an objective description of what the event actually is)
- Where is it? (USA is a rather large country)
- When is it?
- How much does it cost?
I know this information can be found by following the links you provided, but it would be way more convenient if it was simply stated in the post, which would probably make it more likely that I would click the links to find out more.
Also, maybe slightly off-topic, but why do you have separate web sites for USA and Europe, and why are they not cross-linked?
I have noticed many conferences do this, which I personally find somewhat confusing and annoying. When researching conferences, I do not always know if I want to attend in location X, Y or Z (or even that the conference exists in multiple locations). To me, the topics, quality, dates and price are more relevant than geographical location, but I may just be atypical in this regard.