I have a business idea. After one week researching about alternatives and possible competitors, I think it has potential. It also fits the type of product/business I want to build.
Now I’m trying to decide what should be my next step. I’m considering two options:
- Build the simplest possible (polished) version and launch it.
- Try to validate the idea with potential customers.
Build basically means:
- Partnering with a coder (I’m a product manager).
- Spending some money.
- Knowing for sure, once I’ve launched, if people wants it or not.
Validating the idea should be less risky, but I’m not sure how to do it without getting false positives or negatives.
My app requires accessing the emails and customer database of Shopify store owners, so it requires from customers a good amount of trust, which I’m not sure is compatible with offering the service in “concierge mode”.
What would you do?